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PratoCard
Illustrated visual identity for the city of Prato - Italy
2024
Series of illustrations created for the visual identity of PratoCard - from postcards and posters to tickets - a card that allows people to visit the 4 main museums of Prato, in Italy. I drew the silhouettes of the 4 museums (Centro per l'Arte Contemporanea Luigi Pecci, Museo del Tessuto, Palazzo Pretorio, Opera del Duomo) as if they were coming yo life froma continuous thread (the thread is a recurring element in Prato, famous for its textile district), a path that connects all the stages, each flanked by the characterising elements and by the 4 categories of people fro whom the cards were designed: residents, tourists, families and under25.
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